In a world of fake news and distrust, social media verification is more important than ever.
Many social networks now offer verification to large influencers and brands. In most cases, the social media site will request some of your personal info to verify that you are who you say you are, and will place a small badge next to your name.
This badge gives your audience trust in your account, in turn improving interaction and helping you build your audience.
The process for verifying your social media accounts varies social network to social network. So in this article, we'll show you how to get verified on all of the major social networks, discussing the process and eligibility requirements.
Let's get started!
Twitter was the first social network to start issuing verifications. Verified accounts show a small blue checkmark next to their name, and the process for becoming verified is pretty easy: just make sure your account is completely filled out and send over examples of your web properties.
But we have some disappointing news for you.
We've paused public submissions for verification.👇 https://t.co/0KZd4Kxkp9— Twitter Verified (@verified) February 26, 2018
Twitter has paused all new account verifications in early 2018 😢
Yeah, you read that right. Im February 2018, the micro-blogging network decided to pause verifications for new accounts while it worked on a new verification program.
Since then, no further details have been released, so we'll have to sit tight and hope that 2019 brings the advent of a new Twitter verification program.
We'll keep you updated.
Facebook is the largest (and arguably most important) social networks for business. So naturally, it has a relatively straightforward verification process.
Once you're verified, your brand will have a small blue checkbox next to its name. Unfortunately, however, this doesn't carry over to its sister social network, Instagram.
To get verified, just do this:
- Make sure your cover photo, logo, and profile info are completely up-to-date
- Fill out this form and wait for a response from Facebook
Instagram launched its verification program in mid-2018. When you're verified, a small blue checkmark will appear next to your name on the Instagram website and mobile app like on Twitter and Facebook.
Anyone can apply to be verified in the Instagram app, however, you must be a public figure, celebrity, or huge brand in order to be approve.
The application process is process is pretty straightforward though, so it's worth a shot. Here's how to do it:
- Make sure you're logged in to the account you're requesting a verification for.
- Go to your profile and tap the hamburger icon at the top right-hand corner of the screen.
- Tap Settings > Request Verification.
- Enter your full name and provide a form of identification (generally a ID card or drivers license)
Google My Business
Getting verified on Google My Business is super important.
Once verified, your users will see a blue shield with a checkmark in it on your listing in Search and Maps. This is important because users will have no doubts that your hours, address, and other important info is up-to-date.
This will make them more likely to swing by and check out your establishment.
To verify your account, do the following:
- Sign in to Google My Business and choose the business you'd like to verify
- Click Verify now and follow the on-screen prompts to request your verification postcard
- Once the card arrives, log back in and punch in the verification code on the postcard, and you're verified!
Verified accounts on Pinterest have a snazzy small red checkbox inside of their profile photo. This lets the world know that your Pins are indeed coming from your company.
It's really easy to get verified on the social network too.
Just do the following:
- Go to the Settings page on Pinterest
- Change your profile picture to your business's logo
- And that's it!
Currently, Snapchat does not have a public verified program.
However, it does have a verification program for celebrities with huge (and we mean huge) Snapchat reach. Some users in the program include social media icons DJ Khaled, Ryan Seacrest, and Casey Neistat.
These users are invited to an invite-only verification program. Once verified, these accounts have a small emoji placed next to their name in the app. See the example above.
Now, it's time to get verified!
That's all there is to it: how to get verified on all major social networks. If you're eligible, we highly recommend getting verified on as many social networks as possible. This will improve your audience's trust and bring in new followers and more engagement.
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